The Bistro


~ identity

The Bistro is a recently opened French restaurant in Banff, Alberta, Canada. Owned and operated under Le Beaujolais. The Bistro Serves high quality French cuisine at a reasonable price.

Carrying over the main identity of Le Beaujolais was important to maintain the continuity of the two related establishments.

With the Burgundy logo heading each page, the menu is organized into four columns across two separate sheets. Allowing for more freedom due to the lower price point of the restaurant in comparison to Le Beaujolais, each heading and column is divided with a dotted line. The menu is printed on a smooth heavy weight paper and set in a rich burgundy leather book.

The burgundy logo is also used on the front of the business card. While the back has been reversed with the name, address and contact information done in white and contrasted by the burgundy background.

Utilizing the same layout as Le Beaujolais to maintain the continuity of the two related
establishments.

Restaurant The Bistro
Banff, Alberta, Canada

Telephone - (1) 403 762 2712

~ 2010

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